Atticus Debuts Market Year 2026 Product Launches

CARY, North Carolina (November 6, 2025) – As growers endure an agricultural recession and EcoCore end-users navigate ever-tightening budgets, Atticus is proud to introduce 69 Brand Alternatives for Market Year 2026. These Brand Alternatives not only deliver meaningful cost savings, but they also provide agronomic and business opportunities that may have previously proven cost-prohibitive or compromised by reduced application rates that risk performance and resistance development. With viable options, such sacrifices are no longer necessary.

Atticus has invested the resources to develop, register, and commercialize an unparalleled portfolio that empowers retail professionals with credible choices for localized success. Still, the true inspiration behind Atticus runs deeper: it’s found in the unseen effort to diversify sourcing and formulation ingredients to mitigate tariffs and supply disruptions. This commitment, paired with the high expectations we hold for our manufacturing partners, reflects our promise of reliability.

“Atticus has no market power – except that which is entrusted to us by our customers through their partnership, placing their confidence in Atticus; we have nothing to force, only opportunity to facilitate, and trust to earn. Scrappiness built Atticus, and it’s what will keep us long-term viable. We are pleased to offer our MY26 product lineup, and we are greatly appreciative for the opportunity to earn the position as your Welcomed Alternative,” says Chris Nowlan, Vice President, Marketing.

To learn more about the specific Brand Alternatives for MY26, please click here.

About Atticus

Atticus is a demand-driven manufacturer of battle-tested chemistries, established in 2014 and built from the ground up with a clear purpose to Enhance Daily Life. Through our Agriculture and EcoCore portfolios, our team is committed to helping you maximize your input requirements with dependable solutions. As an independent company, we make decisions at your speed, executing each step with discipline to turn strategy into results you can trust. This focus allows us to consistently deliver on our value proposition: Relevant. Simple. Reliable. For more information and a complete list of products, visit AtticusLLC.com.